Finding Your Purple Cow: Standing Out in Workforce Development Storytelling
Every day, our communities are bombarded with job fair flyers, training announcements, and career program ads. They’re important, sure—but let’s [...]
Celebrating Manufacturing Month with a Fresh Perspective: Honoring the People Behind the Innovation
October is Manufacturing Month—a time to recognize the powerful impact this industry has on our economy and daily lives. But [...]
The Most Important Skill for Strategic Storytelling: Knowing Your Audience
In workforce development, the ability to craft a compelling story hinges on understanding exactly who you’re speaking to. Yes, your [...]
The Power of Character in Strategic Storytelling: Lessons from Chick-fil-A and Frost Bank
As Simon Sinek famously says, "People don’t buy what you do; they buy why you do it." In marketing, this [...]
What Not to Do in Workforce Development Storytelling
When it comes to workforce development storytelling, the stakes are high. You’re not just sharing information—you’re shaping perceptions, influencing decisions, [...]
Skills Overtake Degrees: Why Communicating This Shift to Your Regions is Essential
A significant shift is taking place in today's job market—one that has the potential to redefine the landscape of [...]
Elevate Your Workforce Impact: The Critical Role of Daily Website Updates
In today’s fast-paced digital landscape, workforce development organizations are increasingly relying on their online presence to connect with job [...]
Unlocking the Power of UGC: Your Built-In Content Development Team
In today's digital age, everyone has a camera in their pocket and the ability to share their story with the [...]
They Said It Couldn’t Be Done, But Workforce Development is Cool Again
For a long time, the phrase "workforce development" might have conjured images of boring workshops and dry seminars. But [...]
What’s Your Type? Let’s Talk Fonts!
Hello, fellow design enthusiasts and font fanatics! Today, we're diving into a topic that's close to my heart—fonts! Yes, [...]
The Rising Demand for Long-Form Video Content on Social Platforms
As digital landscapes evolve, so do the ways in which content captivates audiences. Social media platforms, recognizing the changing [...]